Don’t be afraid of criticism, because at least you’ll find out what’s currently going wrong and where there are problems. Other benefits are long-term: positive user signals, fewer returns and better conversions. » Tip: The support from Trusted Shops and Trustpilot explains how it works in their instructions. Social Media Feedback Last but not least, your social media channels are also a constant source of feedback. But this doesn’t just include shitstorms. Or complaints when, for example, the Sky servers are overloaded again or. Telekom’s Internet connection is weak. Because you can and should consciously use your social media channels to get to know your followers better and to understand even better what they hope for from your channel. But also your products and services. Please note the following rules subscribers can’t be wrong You don’t want to miss any of our posts and stay up to date.
Ask questions and encourage comments
Subscribe to our newsletter now and receive every new Seocracy article by email directly to your inbox! Click here for the registration form. To understand more precisely what your followers want, questions and comments are extremely useful, especially Spain Email List on Facebook, YouTube and Instagram. In the best case scenario, you can even get tips on how to optimize your products or even bring new ones onto the market that solve particular customer pain points. Also treat trolls and other nightshades correctly: Decried as annoying nuisances on Instagram and the like, trolls don’t have a good reputation. And yet: Behind an annoying comment there can also be an important clue that might help you. That’s why my recommendation: Dealing with trolls is no fun, but always check whether they might hit a nerve with what they said. Child covers eyes Open eyes! In order to understand your customers’ needs, you should never make assumptions.
Don’t make assumptions Relying on assumptions
No-gos when determining customer needs. You should definitely avoid the following no-gos so as not to miss customer needs. Don’t rely on just one form of data. Both big data and thick data are essential and should be combined. Otherwise, the result will Brazil Telegram Number be too one-sided, lacking concreteness and depth or representation. Due to a lack of time or capacity is dangerous. If you only roughly target customer needs and don’t serve them accurately, you’re wasting money and time. Don’t equate customer needs with solutions: If you ask a customer what they want and they answer that they want a connection between two software solutions, then their need is not the connection, but rather simplicity or time savings. In order to remain open to innovations in your own marketing and to be able to align all measures holistically to the needs of the customer, this selectivity is essential. Pointing to simplicity or time savings as a fundamental need helps with further measures, but the pure software link does not.