Read through various novels, newspapers, online magazines and write down what you like, certain phrases and sentences. And maybe To improve your there is a favorite author that you have. And definitely let yourself be inspired. Then very important, always keep the target group in mind. This cannot actually be repeated often enough. Do you have an older target group or do you have a particularly young target group? Are you in B2C business or B2B? These are simply fundamentally different approaches. And accordingly, you should also pay attention to your writing style. For example, if you have a very young target group, you can experiment a bit and work with filler words or with colloquial terms that may not be understandable to the average person, but are even more so to your target group.
You should pay attention to very clear and factual language
However, make sure that if you have a B2B target group, filler words and colloquial terms really have no place in the text. Of course, it always depends on what type of text you have or what you want to write. Is it an interview, is it more of a guide, should it Sweden Email List be a column? Do you end up writing a novel, which I wouldn’t really recommend online. But pay attention to whether it should be written in a more inspiring way. Should it be more factual or romantic, maybe even ironic, critical or completely neutral, or happy or completely sad? There really are a lot of options. And then, as we just did, try to avoid filler words. As I said, it depends a bit on the target group and the text. Nevertheless: actually, actually, in principle, namely, anyway, somehow – actually have no place in a text.
I said maybe it’s exactly your stylistic device
Now don’t worry if one or two things slip into a text. We are in online marketing, where the language is often more like spoken, i.e. the written China Telegram Number language is like the spoken language. It’s not so bad there. And as but you should use it consciously. Write actively instead of passively. Passive is very slow. For example, if we now take a sentence like: The dog ate the bowl empty. That’s pretty tough and boring. And my dog, to be honest, doesn’t eat the bowl for that long. The bowl will be empty in no time and that should be clearly reflected in the sentence you write about it. This means that the Jack Russell Jimmie eats the full bowl and empty it in no time. Actively worded, and I think it was perhaps a little more fast-paced than the sentence before it.