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  • Now comes the really interesting thing when the

    At first I doubted myself and called up the URL again – no change. I repeated the whole thing and then – suddenly – the now comes the canonical symbol of the link redirect trace changed again: The canonical pointed to the other URL again. Missing hreflang? The second case occurred just a few weeks ago, again with Felix. Every third time a URL was accessed. The hreflang suddenly changed. That was really quite a mess: sometimes only DE. AT and. CH were included in the hreflangs on the same URL. Then also NL and BE and then suddenly there were no hreflangs at all.

    Do you want to know an SEO trick that

    Works quickly, achieves a lot and that hardly anyone practices? Here you go: delete your low-quality content! You’ll find out how this works and what I mean by it in today’s article. toad Don’t just take care of the Cambodia WhatsApp Number Data unicorns on your domain, but also the toads! More and more content – ​​but what about the old toads? You always hear from SEO experts that good content is important for a good ranking. There is no doubt about it and this strategy is the best approach along with solid technical on-page SEO and a proper keyword focus . However, you can increase the quality of the content on your website in two ways: By producing new, good content. But also by removing old, bad content.

    Google looks at your website using a variety

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    If you do this with a new and unknown domain, then you have no chance of reaching the top 10. How does Google measure Overall Domain Quality? A few theories from me: The bonus is not basically Indonesia WhatsApp Number List for everything, but is always fixed on certain subject areas. You can’t fish in foreign waters. If FitForFun suddenly started writing about stock tips, it would have a difficult time. Only very few domains have a basic bonus – such as T-Online.de or Wikipedia. Backlinks, domain age and brand awareness play a lot of importance. More precisely: Relevant (!) backlinks for the respective niche, especially the consistency of the domain when it comes to age (i.e. not an expired domain, but a fitness guide that has published a blog post every day for 12 years). This has to be built up over years. Other quality factors are now more important: What percentage of the content performs well? In my opinion, the ratio of mediocre or even bad content to top content is crucial here.

  • They also came back very reliably very quickly

    Related to the renewal of the image cache when new products were imported. What about the other failures? So we were able to sort out almost all the hiccups. However, there were still a few days left for which we could not find any connection in the log files. There is a saying in (veterinary) medicine: “Every patient has the right to several diseases!” In some of the worsened rankings, it was noticeable that instead of the actual URL, a different one was suddenly ranking for the keyword – and significantly worse. One reason for this could be a crawling or server problem: Google crawls the URL, doesn’t reach it, and ranks another URL instead (worse).

    At the next crawl it works again and the

    Ranking is back. Do you need help? Are you looking for a good online marketing agency? We’re here for you! We look forward to your non-binding inquiry. 089 | 219 09 84 11 kontakt@seocracy.de Or contact Brazil WhatsApp Number Data us using the form: Contact now In our case, RYTE recorded timeouts on relevant dates: Server monitoring by ryte In keeping with some ranking hiccups, there were probably errors when accessing the URL. Conclusion for the ranking hiccups: Overall, the following has been adjusted: Blocking AJAX URLs via robots.txt Image cache URLs: no action Server configuration optimized And now the crucial question: What did it achieve? Since the adjustments, the ranking hiccups have almost completely disappeared.

    While we previously had several of these gaps

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    Per month, in February 2021 there were only two keywords that ranked significantly worse, even for a short time. This outage could not be tracked in Google Search Console. So it appears to have been very short-lived. The changing tags The following two SEO cases are some of my favorite pivots India WhatsApp Number List from my SEO life. One occurred several years ago. Most of you SEOs will know the LRT redirect trace. It shows you the status code, the loading time and, among other things, the canonical of a page: Screenshot redirect trace I find the Link Redirect Trace Browser Plugin very helpful in everyday SEO. Canonical change you? When I accessed the customer website, I suddenly noticed that one. URL pointed to another via canonical – which was not desired in this case. This is annoying per se, but nothing particularly unusual.

  • These hiccups occurred regularly but not

    Time and again, keywords suddenly ranked lower for a short time on individual days A look into the Google Search Console At first we thought it was an error in the tool, but the ranking deterioration and partial failures could also be observed in the Google Search Console: Screenshot GSC ranking With this keyword you could clearly see that the ranking was gone or significantly worse on individual days. We then compared the hiccup data with the these hiccups crawling statistics: It was noticeable that although there were always crawling peaks, these were often, but not always, related to the ranking deterioration. A look at the log files.

    By now it was clear a log file analysis was due

    These reveal two things to us. The crawling peaks from the GSC can also be found in the log files. Two URLs in particular are frequently crawled among the peaks. So it’s not a general increase in crawling, but rather it focuses on the top two URLs. Log files Two URLs in particular were crawled very Belgium WhatsApp Number Data frequently. The first was always returned by the bot with 200, but then returned 405. The second changed its status code several times: 2xx from 200 to 404, last response code in the log files 200, then 404 when retrieving. The two URLs are intended for Ajax requests , which update parts of the page. They shouldn’t actually be accessed directly by the crawler, so we blocked them via robots.txt. Number of URLs crawled Interestingly, there were also repeated peaks in the number of crawled.

    URLs that were not analogous to the event

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    Peaks (this makes sense, because the event peaks only come from the two URLs mentioned above): peaks in log files There were peaks in the number of crawled URLs every 7 days. These URL peaks occurred Hong Kong WhatsApp Number List regularly every 7 days and primarily affected image cache URLs. We have often observed that Google crawls images every 7 days. However, it is typically the image bot, in this case it was the smartphone bot. I wouldn’t assign too much importance to that per se. There were often around 9 days between our ranking hiccups instead of 7 days . However, they often moved right around the dates of the URL peaks. The positive thing about it was that the rankings around these. Days were always only gone for a very short time. And some of them could not be reconstructed in the GSC.

  • The link address but also the link text can help

    Now that you know where these strange URLs arise, you can prevent them from occurring. Either you have the option to correct the original link yourself or you can tell IT directly where these links are the link address created. What was the cause in both of our cases? Of course, I don’t want to leave you in the dark about the examples mentioned above. The “environmental protection” URLs are a real classic. The devil is in the details: The first slash was forgotten make matters worse, since these false URLs were also accessible, several thousand URLs were created very quickly. In the second example, a chain was created behind a page-wide button. Instead of always linking to the correct, final URL, a separate.

    ID was generated for each URL which was

    Appended with ~. The ~ URLs could also be accessed and in turn generated new ~ addresses. The missing title My colleague Felix contributed this case. Suddenly worse click rates, worsened rankings and Australia WhatsApp Number Data titles no longer displayed in Google puzzled him. The (optimized) title was displayed correctly in the source code and was also visible at the top of the tab. But Google didn’t show it at all. Tip: What does the executed code look like? If everything seems normal to you in the “normal” source code (i.e. via CTRL + U), then always take a look at the executed code, for example via the developer tools.

    The developer tools then do not display

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    The source code of a website, but rather its interpretation by the browser (“executed code”). The source code is the code that the developer wrote. Therefore, more, less, or different code may be shown within the France WhatsApp Number List developer tools. Additional code in <head> But upon closer inspection, there was a difference! Suddenly there was a div tag in the <head> area that didn’t belong there. This was added later using JavaScript. Apparently this meant that the Google bot no longer read everything after the div tag – including the title tag! After removing the div tag everything went back to normal. Tricky ranking hiccups This case also particularly concerned me. During monitoring, days were repeatedly noticed on which individual keywords suddenly ranked significantly worse.

  • Summer Project: 6 reasons for you to do yours!

    Come check out 6 reasons to create yours! Every year is the same thing. The weather is starting to warm up and, with the holidays approaching, many people are getting ready to do what they should have been doing all year: taking care of their physical fitness ! So, with temperatures rising, people are more likely to seek out the beach, pool and other forms of leisure that show off their bodies a lot . And, of course, that’s when dissatisfaction arises… and the desire to get in shape appears much stronger! Now, let’s analyze the context, folks: Would it be much better if you could develop a more continuous and detailed training program instead of catering to students who want results yesterday? Of course it would be! However, instead of thinking of their rush as an annoyance or an impediment… how about seeing it as an excellent business opportunity for you.

    Help your new students embark on a All Year Project

    Projeto Verão is an event that can greatly change your professional agenda. After all, students are in a hurry… to hire a personal trainer ! student-running-summer-project Photo by Ketut Subiyanto on Pexels Check out 6 reasons for you to develop a Summer Project: 1 – Project Verão is a short-term action! As the name suggests, Projeto Verão is a Indonesia WhatsApp Number Data project and, therefore, needs to have a beginning, middle and end. So, precisely because it has a deadline, it becomes the preferred option for those who were too lazy to train for most of the year! Because it really is possible to lose weight quickly and healthily – as long as the person really dedicates themselves to the training provided by the personal trainer. Therefore, you can think of Project Verão as an opportunity to learn a lot and quickly , executing a short-term project that works.

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    Obtain success stories quickly

    Person who waited longer than they should to start practicing physical activity probably won’t have much patience to wait for the results, right? Therefore, you need to establish a good alignment of expectations with your new students , explaining how your Summer Project works step-by-step… and making it clear that the discipline Malaysia WhatsApp Number List for training will have to be even greater! After all, exercising is a commitment – ​​just like work . T the process – and is clear that the results of the Summer Project depend on him ! – increase the chances of him engaging and giving his best. And, with a little luck, this student can continue training with you when project, the important thing is to deliver quick and accurate results.

  • How to create professional captions for your Instagram posts

    Do you have difficulty creating good captions for your professional profile on social media? In today’s article, we will teach you how to create clearer and more interesting captions for your posts! Prefer to see this content on video? So, check out this option at the end of the post! Why should you create quality captions for your posts? The first thing you need to know about captions is that, although social networks focus a lot on photos or videos, they will always be super important ! The proof of this is that these small texts are not only in Feed posts, but in many other spaces on a social network, such as Stories, videos and images created in design programs like Canva. So, knowing how to produce good texts for subtitles is an extremely useful skill for any personal trainer who wants to better promote their work and close more deals! In fact.

    Know your audience to create accurate captions

    Learning to write good captions will also help you better serve those who contact you – whether in Instagram comments and private messages. In WhatsApp conversations or in training feedback on the MFIT app! create-captions. Photo by Karolina Grabowska on Pexels 7 practical tips for you to create excellent captions for your posts Iraq WhatsApp Number Data Well, guys, now that you’re aware of the importance of perfecting your captions, pay attention to these. Unmissable tips to engage your followers and. turn them into customers0. Know your audience to create accurate captions Prof, have you ever tried to give a gift to. Someone you don’t know. It’s very difficult. Right? One of two: either we end up giving some kind of generic gift. Or the person ends up not liking the gift! With subtitles it’s the same thing: how are you going to offer a good sub if you don’t know who you’re talking to.

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    Discover your personal tone of voice to create authentic captions

    Therefore, knowing your audience is essential – not only to improve subtitles, but to create any text, image or video on your social networks. So, if you’re starting to create content now and don’t know much about your followers yet, start by thinking about what kind of person would be interested in your content and the service you offer. So, only by Singapore WhatsApp Number List in the most accurate way! Still having doubts about who your audience would be? Learn more about how to find your niche market in this post. Discover your personal tone of voice to. Create authentic captions. Have you ever tried to follow several people who post exactly the same subject, talk about the same content, say the same things.

  • Instagram Stories: learn how to stand out

    Guys, do you find it difficult to create Instagram Stories for your professional profile? So, come learn how to prepare fun and interesting content with our article! Prefer to see this content on video? So, check out this option at the end Everyone has a story to tell in Stories, whether short or long, told through photos with captions or video recording. However, NOBODY likes to follow confusing stories that don’t follow a clear line of reasoning , that leave a lot of loose ends..or, even worse, that have nothing to do with the main subject of your profile, right? So, make sure that your story of the day has something to do with the world of personalized training… and that it will really interest your students! How to tell your stories on Instagram Stories.

    How to record your Stories for Instagram

    And once you’ve chosen which story you’re going to tell, it’s time to help people understand it by organizing it into beginning, middle, and end . If you have difficulty doing this, try telling the story in the order it happened . After all, this is probably the simplest and most intuitive order for you to explain and for your follower to understand! Furthermore, always create hooks between posts and provide context about the events (in caption text or Israel WhatsApp Number Data in the lines of your videos), helping to guide people along your line of reasoning . With all these precautions, it will certainly make more sense for those who are following along! And, speaking of context, it’s worth remembering that people are always immersed in a specific context : reading the news, enjoying a holiday, watching football games.

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    How to increase views on your Stories

    what are your students doing and commenting on, huh, professor? Find out what they follow to associate these everyday events with the fitness topics you want to cover. Generating even more relevant content! Furthermore, try. To comment on subjects that you know and are confident about , because being convinced about something really Spain WhatsApp Number List convinces those who are listening! And, remember. What is obvious to you is not obvious to your students . Therefore, don’t be afraid to do a more in-depth analysis of subjectsBe interested! How to record your Stories forStory and you’ve already thought Of a “script” with the order in. Which they will be told. Time to take care of the recording ! To do this, make sure your front camera is clean and the environment is well lit.

  • MFIT Registration Link: learn how to use it to your advantage

    What is the Link ? The Registration Link is an option on the MFIT app that serves to collect data from people interested in your work . Therefore, you can contact them later, offering your services and, hopefully, closing a deal! How does the Link work? The MFIT app’s Registration Link was specially created for customers who had been asking for an application feature to facilitate the student MFIT Registration recruitment process . In short, this link contains a form , where people interested in hiring your personal training services can enter their details so you can get in touch later. So, this registration link can be available in several places, such as your website , your Stories , in the bio of your social networks or in WhatsApp or Facebook groups.

    How do I create my MFIT Registration Link

    In fact, any space where you feel you can attract people interested in your work is worth it! Now, when your potential customer finds this link, they will fill out the form with their name, surname, email, WhatsApp, date of birth and gender. See how your form looks , prof: registration-link-on-the-mfit-personal-app So, with MFIT Registration all this Iran WhatsApp Number Data information in hand, you can contact the interested person to understand what their objective is , clarify how your service works or ask if they are interested in a free class with you. In other words, it is possible to start building a relationship with this potential client ! Very cool, right, professor? How do I create my  Link? Look how easy it is to create a Registration Link in the MFIT app, personal.

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    Learn about Digital Marketing for free with MFIT

    On the app’s home screen, you will find the “Sales Links” button. 2 – Then, just click on it and then click on the Registration Link option. 3 – Then, you will find the “Copy Link” button… and you can now share your link however  Registration you prefer! registration-link-on-the-mfit-personal-app Learn about Digital Marketing for free with Do you want Mexico WhatsApp Number List to learn how to promote your work on social media – including using your personalized Registration Link? So,  just click here to access, prof! And, if you want to learn more about the MFIT app, just click here to take a FREE TRIAL – without sharing your bank details.

  • Instagram DMs: 7 ideas to better serve your customers!

    Prof, do you REALLY know how to serve potential clients who appear in private messages on your professional Instagram? Come check out the video to! Learn how to use Instagram DMs to your advantage Guys, do you know how to provide quality service in Instagram DMs ? DM, or Direct Message, which is a private message that can be used to chat in your work So, if you’re not yet using this resource to your advantage , or you’re not sure if you’re using it in the most strategic way … stay with us until the end of the video, and we’ll give you 7 unmissable tips to rock the DMs, prof! Believe me, guys: Bad service in private messages on your professional Instagram can make you miss a lot of opportunities.

    Keep an eye on all Instagram DMs categories

    On the other hand, when you offer quality service on this social network, the reward is usually gaining clients to build a successful consultancy ! So, check out our tips so you never lose a student because of inadequate service in your India WhatsApp Number Data Insta DMs! learn-to-use-instagram-DMs-to-your-favor Photo by energepic on Pexels . 1 – Keep an eye on all Instagram DMs categories If you look at your direct messages, you will see that you have 3 different tabs : Main, General and Requests. On the Main tab, you can leave only the most important messages , from people closest to you, with whom you need to talk most – like your students, for example.

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    Learn how to use Instagram DMs to your advantage

    The General tab contains other messages that are less relevant . And, finally, there’s the Requests tab, with messages from people you don’t follow. On Instagram … and that’s precisely why this tab tends to get forgotten! However, you need to Japan WhatsApp Number List pay attention and always check it, professor! After all, there may be a person interested in your service. If you don’t look at this tab, their message waits for week for a response ! So, you already know, right? The longer you take to respond , the greater the chance that the person will look for your competitor. So keep an eye on all the categories in your.

  • 5 arguments to sell your Summer Project

    Guys, have you ever thought about how you’re going to sell your Summer Project this year? Come check out 5 ideas for arguments to get your students’ attention, professor! Guys, have you thought about how you’re going to sell your Summer Project this year? If you haven’t yet thought about the arguments you intend to use, we’ve put together ideas that will definitely catch the attention of your future students ! Let’s go there? arguments-to-sell-summer-project Photo by Nathan Cowley on Pexels Attract more students when selling your Summer Project Prof, the Summer Project is one of the most important times of the year for personal trainers , excellent for attracting new students who, with a little luck, can continue training with you for the rest of the year.

    Increase self-esteem and security

    Therefore, it is worth thinking about good arguments when selling your Summer Project… and of course we will help you with this mission, right! 1 – Achieve a quick result The number 1 argument you can use is: Remind potential clients that Project Summer was made to generate quick results ! After all, generally, people looking for a Hong Kong WhatsApp Number Data Summer Project do not usually have the patience to wait for the long-term results of constant long-term training. So, take advantage of this immediacy: talk about how Project Summer training is intense and frequent and, therefore, noticeable results in a short time ! 2 – Get that kick towards a healthier life Now, let’s move on to argument number 2 : Make it clear to those interested that, in addition to serving aesthetic purposes, the Summer.

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    Count on the benefits of training online

    Prject can also be the kick that people were missing to finally create that long-delayed fitness and healthy routine ! This is because,  have an easier time completing it. Therefore, they end up enjoying the process more and, before they know Indonesia WhatsApp Number List it, they get used to combining physical exercise with a balanced diet. Maintaining these habits even after the Summer Project is over! 3 – Knowing that many people see the results How about talking about other success stories you’ve had in short periods like your Summer Project? These reviews are super important, personally, because they demonstrate the value of your service , helping future clients to choose you over other professionals.

  • 6 valuable tips for serving students on WhatsApp

    Create a support group for each group of students For each group of students you have, whether in person or online , create a different support group on WhatsApp. This way, you organize students according to their goals and needs, which helps you remember exactly what each of them needs when responding! In fact, if you use the MFIT app , it’s worth creating a WhatsApp group for each group of students registered on the app! 2 – Centralize 6 valuable tips conversations with students within service groups Ask your students to, whenever possible, communicate with you directly in the WhatsApp group instead of via private message, tagging you there with an and your name. Explain to them that, in addition to their doubts being other people’s doubts, using the group to chat will help you serve them faster and with better quality.

    Create a support group to answer questions

    Use Whatsapp Business to your advantage Having a professional account on WhatsApp is like creating a business card that helps your customers discover details aboutyour business without having to ask you questions and wait for assistance. In short, in WhatsApp Business , you can enter information such as website, email, location and opening Greece WhatsApp Number Data hours. Furthermore, this application allows you to: 1 – Create an automatic greeting , which appears whenever customers initiate contact with your number; 2 – Define an absence message quick 6 valuable tips answers to the most common customer questions, where you type just one word and a complete text on that subject appears for you to send to the customer; 4 – Use the tags function , which serves to categorize all.

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    Prepare supporting material to send to students

    WhatsApp conversations, helping you find them much more easily. In fact, you can use WhatsApp’s own labels, such as “New customer”, “Pending payment” or “Paid”, and, if you prefer, you can also create your own personalized labels . 4 – Don’t meet your students at any time! Believe me, professor: You don’t need to serve your students 24 hours a Italy WhatsApp Number List day. Therefore, it is essential to define and inform opening  in your WhatsApp away message . So, you don’t have to worry if you’re online outside these hours and don’t respond to a customer, because you’re simply respecting your opening hours ! 5 – Create a support group to answer questions If you have a lot of students with similar questions , how about creating a WhatsApp group so they can interact and help each other.

  • Branding: know how to use it to your advantage, personal

    Branding, or brand management, is fundamental to the of a company or product nowadays. And, believe me, professor: this goes far beyond just a logo! This is because your brand is made up of a set of elements, such as: colors, fonts, emojis, images and tone of voice. Branding is crucial for creating an emotional connection with Branding: know consumers , establishing a unique and sustainable identity, and providing a solid foundation for the long-term success of a company or product. But now, how to do all this? Don’t worry, guys, today we’re here to show you everything you need to have quality branding . personal-planning-branding.jpg Photo by .

    Define your Target Audience

    Alena Darmel Define your Target Audience The best brand is not necessarily the one with the most beautiful visual identity , but the one that best communicates with those it seeks to reach. Therefore, the first step to building an effective Germany WhatsApp Number Data brand is defining our target audience . One of the Branding: know biggest mistakes you can make is being afraid of losing your audience by having a very niche business. After all, nowadays, working online and without being tied to geographic limitations, the market is huge! At this point, we are faced with the following question: “Who do I want to buy my product?”. And, often, the first response is.

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    Create humanized branding

    Huheveryone. After all, no matter who it is, you will serve in the best way possible, right? But, this is a two-way street: If you are open to serving anyone , you end up attracting customers who could be served by anyone! Thus, the Branding: know competition for your business ends up becoming much greater, prof! So, start by thinking. About what you do best, what India WhatsApp Number List your specialty is and what differentiates you from your competitors . Answer questions like: What are my main skills as a personal trainer? What are my values ​​and principles?  benefit most from the unique features you can offer and, cons.