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What kind of content is in the app? Companies can advertise on WeChat in several ways. These include banners in articles. “Moments” ads (similar to the ads you not only see in Instagram fes). and of course partnerships with KOLs who can share sponsor content on their personal accounts. Brands can use two types of accounts on WeChat. namely service accounts and subscription accounts. Subscription accounts tend to be more like news fes and are more focus on communication and information. and can be shar with subscribers once a day. advertising 1-6 articles at a time.
On service accounts. content will appear in followers’ chat log when it is post. Content can be shar with 1-6 articles at a time Business database up to four times a month . While there may be fewer content posts to share it is an advantage. especially with visibility. as users are notifi directly. not only Brand Collaborators: With WeChat’s broad reach there is plenty of room for a wide range of brands. most of whom will have a personal profile on the app. Links to e-commerce: Brands. through service or subscription accounts. publish content that consumers receive directly in their fe or chat log. Suggestions: Many brands see using
WeChat as a foundation for the opportunity to strengthen community building. The app supports SEO. As a site that users engage with on a daily basis. it generates familiarity with the brands and content shar on the platform in many different ways across the ATB Directory different features provid. Xiaohongshu – Little R Book popular chinese apps 2021 User profile: Users are mainly made up of females. who represent 88%. and males. who represent the remaining 12%. Users are mostly between the ages of 24 and 30.
