Professionals in the field of Marketing and Sales are already starting to take advantage of the benefits of video to present and promote products and services. In after-sales service, customer support video can also be of great use to organizations. Video applications in the customer support area are very varied but have in common the fact that they are a fast, attractive and effective way of transmitting information. In addition to making products and services better known, this format can also be used to answer consumer questions, resolve complaints and streamline the functioning of the work teams themselves. cta-download-guide-video What is the Customer Support Video? We can define video for customer support as a strategy that uses video to help manage the after-sales process.
Saves Time for Customers and Employees
This communication tool can be applied in the most diverse areas, benefiting not only customers, but also companies. In 2020, 43% of companies say that video has helped reduce the number of support calls received. Source: Wyzowl, 2021 The customer support video can serve to: Expedite the resolution of problems and doubts about products or services; Resolve complaints and grievances in a personalized way; Provide a better service in customer Belgium Telegram Number Data management and customer support; Improve brand image in case of problems or customer complaints; Innovate in the form of communication with customers and strengthen relationships with them; Save time and optimize the operation of the customer support department. video-guide-4-the-video-to-customer-support Why use Video for Customer Support? Today’s consumer has no time to waste. In the event of having to deal with a problem after purchasing a product or contracting a service, look for quick and efficient answers.
Benefits of using Video in Customer Support
If you can access the information you need in a format that you find most enjoyable, so much the better. Among the huge diversity of videos available on YouTube, videos in the “How-to” category are in the top 4 of searches , which clearly demonstrates consumer preferences. The popularity of video for customer support has been growing over the past few years. At the same time, the quality of a company’s after-sales service is increasingly decisive in ATB Directory keeping or losing customers. For all these reasons, monitoring consumer preferences and providing them with a competent and more effective response is essential to guarantee an excellent service. Benefits of using Video in Customer Support video-guide-4-video-to-customer-support-benefits-of-using-video-in-customer-support 1. Saves time for customers and employees Video has the ability to convey large volumes of information in a short time in a way that is simple to understand.