A few days or weeks until Google accepted the category as the new proper landing page was too high. Example: Instead of the magazine, a category should rank The second case is a little trickier. Of course a In this case, it’s about a transactional keyword. Such as “horse halter For those of us who don’t know: a horse halter is used to lead or tie a horse. But instead of the SEO landing page, an old magazine article about the production of Horse halters, especially constant, at some point alternating with the landing page, but always on page 2: URL switcher example Initial situation: Magazine and landing page compete with each other and always take turns ranking.
At the same time, in this case there was also
A third page, a category page for horse halters. Actually, this third URL is the desired target page for the transactional ranking – but unfortunately it doesn’t rank at all compared to the status quo: Procedure Germany Telegram Number Data for new ranking What was done and what did it achieve. We optimized the SEO landing page, adopted relevant text content from the magazine & forwarded the magazine article. We optimized the category taking the SEO landing page into account and redirected horse halter-buy to /horse halter.
The main thing that changed here was
The ranking page (SEO landing page instead of a magazine). By implementing the second measure, we were able to achieve a relevant improvement: From page 2, we were able to climb to positions 5 to 6 and Korea Email List then to positions 2 to 3 with the keyword “horse halter”, although not quite consistently. The ranking for “Buy a horse halter” also remained! The free SEO course from Seocracy Do you like this blog post? If you want to regularly keep up with the latest trends in online marketing, then subscribe to our newsletter now. At the beginning of the free subscription you. Over 83,000 subscribers trust us. Click here for the registration form. Timeline snippet mitigation and 301 redirect With the go-live of the third measure. Both keywords were improved even further. But it took around 4 weeks before the significant improvement could be seen.