Links are used both to provide users with access to sources or further . The information and to provide search engine crawlers with a signal about the relevance of pages. The attributes of individual links are particularly important for search engine crawlers.
All internal and external links on a website are assign different attributes in the HTML code. Two particularly relevant link attributes are NoFollow and DoFollow. Both attributes are important for both link building and the correct structure of internal links and should therefore be used correctly.
The following section will examine each attribute in more detail to highlight the exact differences.
NoFollow link
The ” nofollow ” attribute ensures that a search engine’s crawler does not follow the link. Thus, no link authority or power is transferr to the linked list to data page. This attribute was first introduc by Google in 2005 to prevent link manipulation and spam comments.
Today, it is also used, among other things. The link to untrust external sources or to prevent the crawling of personal or sensitive information, such as a profile page. Paid links in the form of ads or advertisements can also be marked as NoFollow or, more accurately, Sponsor in the HTML code .
The nofollow attribute is not only for external links, but also for internal links. It is primarily used for backend subpages that are not relevant to users and crawlers. This includes links to shopping carts or customer profiles. Internally, all links that are not relevant to organic search results and should not appear there are mark with the nofollow attribute.
DoFollow link
The ” dofollow ” attribute, on the other hand, ensures that a link is accessible to a search engine’s crawler, who can then follow it. This allows the crawler to access the linked page and interpret its content. Unlike a nofollow link. The dofollow link with the growth in demand for cloud computing requires no additional marking in the HTML code.
If a website is link with a DoFollow attribute, it benefits from increas trustworthiness and reputation with search engines like Google. In external linking, this attribute is therefore primarily to point to trustworthy sources.
In internal linking, however, dofollow links serve to guide crawlers. This attribute is especially important for internal linking , as it makes it easier for crawlers to navigate and interpret the link structure. If the Google crawler follows such a link, combin with the right anchor keyword, it can have a positive impact on the ranking of the link page.
How do I check a nofollow or dofollow link?
Without looking at a website’s HTML code, there’s no obvious difference between a nofollow link and a dofollow link. Therefore, to determine exactly australia database directory which attribute has been assign to the link, a closer look at the HTML code is requir.
There are several ways to determine link attributes:
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- Via the browser itself:
The link attribute can be determined using almost all web browsers. To do this, you need to examine the HTML code of the respective website. In browsers like Google Chrome or Firefox, you can view this HTML code by right-clicking on the link and then clicking “Inspect .” You can start a search using the keyboard shortcut Ctrl + F , for example, to search for specific links in the code. - Through browser extensions:
It is also possible to view the link attribute using various browser extensions (plugins). These plugins can, for example, mark links and indicate whether they are dofollow or nofollow. With the help of these extensions, even inexperienced users can get an overview of the link attributes.
- Via the browser itself:
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