I was about to write the last post in the series about Facebook Ads when I got to the part where I had to talk about creating a suitable hook to encourage people to sign up for the subscription form.The user perceives a lot of value if you aggregate and summarize existing information in one place.
You can recycle old content in such a way that you transfer written content to an audiovisual format or vice versa.
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To create ads that convert on Facebook, you need to offer an attractive incentive to ask for the user’s contact information in return. Email is key to being able to uae telegram data carry out follow-up campaigns through email marketing. All efforts should be focused on this aspect. Creating this type of content is less complicated than you might imagine if you have never done it before:
For relatively little money you can use platforms like analysis of the concept of an employment contract Fiverr to outsource, for example, the work of creating an e-book based on existing content.
Contents [ hide Create an e-book based on existing content or starting from scratchRecord a video based on viral contentDeliver a live webinar and upload the recordinCreate an e-book based on existing content or starting from scratchE-books are a very popular type of content both in rich data paid and free form . You can even use existing digital bookwhenever you change the channel. Let me explain. If, for example, you have an e-book posted on your blog that users access from Twitter and search engines, there is no problem using it for Facebook.
If, on the other hand, a high percentage (over 40%) come from there, it will overlap a significant part of the audience. In this case, it is not advisable to reuse this incentive. One option you have would be to exclude in your campaign settings those users who have visited a specific website. This involves creating a custom audience through a retargeting pixel. I will explain this in more detail in one of the following articles in the series.
It is relatively easy to create an e-book from scratch. You can follow these steps
Create a table of contents based on previously written articles. Copy and paste the entries in the order indicated in the index.Rewrite the beginning and end of each post so that it properly. Connects with the previous content.Design a cover page including photos. Logos, authors, etc. to make it visually appealing.All of this work can be outsourced. Once theinitial index has been created and a link to each post has been included. This task could then be outsourced to afreelancer to create the e-book in the manner described. Here you can see how I did it .
Record a video based on viral contentMany bloggers who have been around for a while. Tend to have 2 or 3 “viral” posts that have been much more successful than any other article on their blog. These can serve as a basis for creating new content in video format.
Many people may be put off by having to record themselves on video. One way to do this is with screencasts , where instead of the person appearing. Only the screen is seen along with the explanations. That are being given at the same time.Videos don’t have to be long. A duration of 10 minutes per video is more than enough.
The ideal would be to create a series of 3 where, based on 1-2 successful posts. 2-4 videos are created on the same subject.
