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  • An objective SEO overview helps you to honestly

    Contents: Preparation & Tools Take a critical look at user-friendliness and content Check competitors Ranking check in Google Search Console Check website technology in the GSC Interpretation & weighting of the results 1. Preparation and tools Ready for a quick SEO overview? Then I’ll tell you now what you need in the next 15 minutes: Laptop, smartphone and Google search Be able to look at the website with objective eyes: You should be able to ignore what you know about the site and the company and put yourself in the shoes of a new website visitor Basic understanding of SEO and UX Google Search Console access for the site (Do you not have it or has it only existed for a short time? Then alternatively.

    Why user-friendliness and page viewing come

    View user-friendliness & content critically That’s right: To get a quick SEO overview, I don’t start with backlinks, keywords or technology and I don’t throw a page into the tool, but I just look at it in terms of content and user-friendliness.  first First of all, Google also puts the user at the center: almost all updates in recent years point Belgium Telegram Number Data in this direction. Another reason: You can deduce a lot from the first impression ! In this case, there is too much content, too old or too similar, which hinders a good ranking. If the content seems bland and uninteresting, then the site probably has hardly any high-quality backlinks. If a page feels buggy to use, has a strange design, or loads jerkily, then the technology in other SEO-relevant areas may not be up to date.

    You know about the site why things are done

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    This causes search engines to read and assign content poorly or to make incorrect pages crawlable and indexable. In addition, SEO is not an end in itself : SEO traffic is of no use if a website scares users away, they don’t want to enter their data and quickly leave the page, never to come back. Test with Brazil Email List smartphone and desktop PC That’s why when a new SEO client approaches me. I almost always proceed the same way: First, I surf the site for a few minutes – on both my smartphone and my laptop . I look at different types of landing pages. SEO test with laptop and smartphone Not only because of mobile-first indexing. But also because users are increasingly surfing on mobile, the smartphone SEO test is a must! Be objective As an SEO consultant, I can look at the site objectively, which is an advantage.

  • Video Guide The Customer Support Video

    Professionals in the field of Marketing and Sales are already starting to take advantage of the benefits of video to present and promote products and services. In after-sales service, customer support video can also be of great use to organizations. Video applications in the customer support area are very varied but have in common the fact that they are a fast, attractive and effective way of transmitting information. In addition to making products and services better known, this format can also be used to answer consumer questions, resolve complaints and streamline the functioning of the work teams themselves. cta-download-guide-video What is the Customer Support Video? We can define video for customer support as a strategy that uses video to help manage the after-sales process.

    Saves Time for Customers and Employees

    This communication tool can be applied in the most diverse areas, benefiting not only customers, but also companies. In 2020, 43% of companies say that video has helped reduce the number of support calls received. Source: Wyzowl, 2021 The customer support video can serve to: Expedite the resolution of problems and doubts about products or services; Resolve complaints and grievances in a personalized way; Provide a better service in customer Belgium Telegram Number Data management and customer support; Improve brand image in case of problems or customer complaints; Innovate in the form of communication with customers and strengthen relationships with them; Save time and optimize the operation of the customer support department. video-guide-4-the-video-to-customer-support Why use Video for Customer Support? Today’s consumer has no time to waste. In the event of having to deal with a problem after purchasing a product or contracting a service, look for quick and efficient answers.

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    Benefits of using Video in Customer Support

    If you can access the information you need in a format that you find most enjoyable, so much the better. Among the huge diversity of videos available on YouTube, videos in the “How-to” category are in the top 4 of searches , which clearly demonstrates consumer preferences. The popularity of video for customer support has been growing over the past few years. At the same time, the quality of a company’s after-sales service is increasingly decisive in ATB Directory keeping or losing customers. For all these reasons, monitoring consumer preferences and providing them with a competent and more effective response is essential to guarantee an excellent service. Benefits of using Video in Customer Support video-guide-4-video-to-customer-support-benefits-of-using-video-in-customer-support 1. Saves time for customers and employees Video has the ability to convey large volumes of information in a short time in a way that is simple to understand.