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  • Depending on the customer and type of content

    Open and that can be worthwhile for all sides. Tips & tricks for the editorial plan In addition to the information already mentioned, you can also integrate other things into the editorial plan or use a few tricks to get additional benefits from the document. Below I’ll tell you a few little tricks on how your editorial plan can further simplify your everyday life. Content planning: First the topics, then the rest It is easier to plan the topics first and then determine the format and time frame. Not every topic is suitable for social media and not every product needs an explanatory video. It is therefore much easier to first narrow down the possible topics and then think about formats and the necessary time frame.

    The common thread in the plan

    Pay attention to the strategy With an editorial plan you can visualize and follow a common thread along the content strategy. If there is no strategy or you don’t know it, it is still advisable to come up with Sweden Phone Number Data some kind of common thread. This makes planning easier. In order to respond to seasonal conditions or specific purchasing behavior of the target group, you can obtain information from the customer and Google tools such as Google Trends. This can help you set a suitable time frame for certain topics. For example, there are more searches about diet at the beginning of the year than in December, so a topic related to losing weight is better planned for a ranking in January than in October.

    Google Trend Screenshot Editorial Plan

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    Show difference between date entries How much time do you still have to submit your contribution? Is there an internal and external deadline? So that you have a better overview of your time leeway, you Spain Phone Number List can use the following Excel formula: For example, enter the project start in line B2 and the internal deadline in line C2. In column E you then calculate how many days are left until submission using the formula =DATEDIF(B2;C2;“d”) and pressing ENTER. screenshot-date-difference-editorial-plan-beginning screenshot-excel-editorial-plan-date It’s even easier with the negative difference in the date. Here a =B2-C2 is sufficient to calculate the days until delivery. excel-editorial-plan-negative-date-difference editorial plan-with-date-difference-negative-days You can then calculate the same thing for the project duration with an external deadline, here in column F: =DATEDIF(B2;D2;“d”) and ENTER.

  • What is POS system Complete guide

    What every entrepreneur wants is to sell, right? Because it is at the cash register that “the magic happens”. Something as essential as the activity of selling itself, the cash register is increasingly modernizing, reaching today’s POS system . Learn everything about this essential tool, in a complete guide to systems for stores and restaurants. We know that the trajectory of those who undertake is not simple. You create your establishment, think about good products and services, invest in everything to attract more customers — with the aim of convincing people to enter your establishment and consume. Then the big moment arrives: the time to pay for the product or service. That’s where your work will turn into revenue. This is the main moment of a store, restaurant, or any other type of establishment.

    What is a POS system?

    There’s little point in offering a great experience if, when it’s time to pay , it takes you and your team a lot of time to close the account and charge. Even worse if it causes queues. The customer may not even enter your establishment if he sees queues at the cash register . And even if queues don’t occur at your establishment, other problems related to the cashier can happen, such as adding up the value of a bill incorrectly. Therefore, revenue may Sweden Phone Number Data be at risk. That’s not what you want, right? It is to avoid these and other problems that more and more entrepreneurs are investing in POS systems — also known as store systems, restaurant systems and various other names. The market in Brazil is one of the largest in the world, with revenues of R$10 billion, according to IDC.

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    What does a POS system consist of?

    If you are thinking about hiring a cashier system and want to know more about them, we explain everything in this complete guide to POS . If you want to go straight to the topic, just click on the index below: After all, what is a POS system.What does a POS system consist of? What is a POS system for? Process sales quickly. Provide efficient service. Optimize work in the establishment. Accept multiple forms of electronic payment Obtain  information Turkey Phone Number List for decision making Modernize your service system  and  a commercial establishment. In a more practical explanation, the POS system is used to record products sold and process customer payments, all in a technological way .

  • Social Selling The Sales Engine

    The perfect social selling strategy , that is, sales throughking out those who have already expressed interest or need for your products and services. Anyone who arrives very thirsty for the pot, without humanizing the brand and showing interest in what their followers have to say, will cultivate lukewarm responses and general disinterest. Social Selling- the sales engine 2.0 FEATURED First of all, you need to establish the relationship as a priority. After all, sales are all about relationships, and we cannot let the “telemarketing” sales culture make this obsolete. All planning and organization of the content to be published must aim to build and maintain the brand’s image among its followers, as well as establishing dialogues. In other words, the sales process does not happen in the published content.

    Blogging on the Go Michael

    But in the conversation that this content generates. When using social. Selling as a sales strategy, the brand will seek  rue needs .Helping with their knowledge and ideas, making the target. Much more attainable than by traditional means. Traditional sales. After engaging the customer, it only makes sense that. Follow-up is also done through social media, happening through a. Consistent conversation, just as it is also necessary to deal with online complaints. Queries and any other type of post-sales Sweden Phone Number Data  assistance. Understand a little more about how this works in the video produced by WSI, in English, and leave your questions or opinions in the comments! Repeating the same keywords from the beginning to the end of your prof.ile will not bring advantages in the face of search algorithms, so use terms of secondary importance, but.

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    You can enjoy the advantages of ease of use and usability

    Which are still relevant and descriptive of what you are and do. 9. Promote your prersonal networks, such as Facebook, Twitter  Disquos and any other site you participate in. 10. Capture recommendations Recommendations made by co-workers or bosses are of great importance in building the value of your page, as well as making you more interesting in the eyes of employers. 11. Don’t leave fields blank Leave nothing to the imagination, define a timeline ATB Directory  of skills, capabilities and positions, so as to leave no doubt to those interested. 12. Sell your fish Promote all the material you publish or participate in on your network, in the form of statuses or group posts. This provokes interest from 2nd or higher grade contacts and adds credibility to your links. 13. Collect endorsements for your skills Recommendations of skills and abilities have.

  • 5 Advantages of Having Your E-Commerce Website with Shopify

    E-commerce is booming and the best brands already know this. Creating an e-commerce website is becoming easier and there are already numerous platforms available for this purpose. In this article, we are going to show you the advantages of creating your online store using the Shopify platform. Main benefits of creating an E-commerce website The creation of an e-commerce website basically corresponds to the implementation of a virtual store. Did you know that 67% of Millennials would rather shop online than go to physical stores? (source: invesp) basically, the objective of this type of website is to. Allow the purchase and sale of products or services through an. Online store , which brings unequivocal benefits, both for companies and for consumers. Offer a faster and more comfortable shopping. Experience e-commerce websites are. Available 24 hours a day , all year round, eliminating the time constraints of physical stores.

    What Is Shopify and What Does It Consist of

    All the inconvenience related to travel, search for parking and queues in conventional stores disappears completely in online stores. This results in an incomparably faster and more comfortable experience for shoppers. website-ecommerce-24-hours-open Ensure private and more informed purchases In certain business areas, where privacy and anonymity are valued, remote service can be a positive point. On the other hand, online purchases allow for extensive prior comparative study. Buying on e-commerce websites makes it possible to shop privately Sweden Phone Number Data and research more calmly about the item or product you are looking for. This possibility to consult and compare prices and features results in more informed purchases, which pleases current consumers. Reduce investment in implementation No matter how complete your e-commerce website is, the costs involved will never be comparable to the amounts and bureaucracy that creating a physical sales space requires.

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    Collect and Analyze Real-Time Statistical Data

    You can allocate part of the amount you save to create an effective digital marketing strategy and get better results. The creation and maintenance of an online store can now be done in a simple and efficient way. If you choose the best solutions and partners on the market. Collect and analyze real-time statistical data in a physical store, it is practically impossible. To collect and analyze data for statistical treatment on visitors and customers in the space. Online trading platforms provide important statistical data on the sales process . The number of visits and ATB Directory the shopping cart abandonment rate, for example, are essential information to understand what needs to be improved to achieve better results and more sales.

  • Google Ads How the Display Network Works

    Digital marketing is quite the strategy for brands looking for expressive growth on the internet. Among the existing tools, Google Display ads are excellent ways to advertise and gain greater visibility. The display network is also great for improving positioning, increasing reach, capturing visitors and exposing your brand to thousands of people. Ads make it possible for your brand to be seen prominently on important websites. The Google Display Network has numerous partner sites that allow advertising in paid media. In this way, the strategy impacts a segmented audience according to your area. In this post, take the opportunity to learn what Google Display ads are, how campaigns work, the types of ads, their differences and much more! What are Google Display Ads? Google Display campaigns are paid ads displayed on the Google Display Network.

    How Are Ads Different from the Search Engine’s

    Users browsing websites and apps that are owned by Google (such as YouTube and Gmail, for example) or websites that are associated with receiving such advertising are impacted by these ads. These sites often have a high flow of visitors every day, which makes them perfect showcases to expose your products. After all, instead of walking around a shopping center looking at storefronts, we now do it virtually, looking at e-commerce products. Google AdWords is critical for serving ads on the web. The campaign creation tool is also used for Sweden Phone Number Data creating campaigns on the display network, but you need to configure where the ad will appear, audience targeting and other factors. display ad How does the Google Display Network work? The Display Network is a strategic tool to reach your target audience through paid media.

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    What Are the Types of Display Network Ads

    It’s like that traditional advertisement we see on tv: the advertiser chooses the product that will be shown. With days and times for the commercial to be aired. However, on the internet it is possible to know with much more. Precision how many people were reached, the number of conversions and much more. In addition, Google AdWords makes automatic optimizations itself in order to improve the performance of your ads. The tool also works with similar segments, so you can reach more people interested in your products — with great ATB Directory remarketing campaigns too. How are ads different from the search engine’s search network? Google ads are divided into different categories. The Search Network are those campaigns that are shown as soon as the user performs. A search in the search engine, they are shown at the top of the page with the “ad” tag.