Do I need an internal and external content plan? How important are the goals in the editorial plan? Maintain editorial plan Tips & tricks for the editorial plan 4 key advantages of the editorial plan Contents Why do Why do I need an editorial plan for my content marketing? You should definitely ask yourself this question before creating an editorial plan. This is the only way it will serve its purpose later and not become an annoying document that you have to maintain because of your boss. It’s best to write down what your editorial plan should be able to do and then decide what needs to be included. From my experience. It makes most sense to view the editorial plan as a holistic document.
Everything – really everything – that is important
To know for creation, success and success control is noted here. Editorial schedule update reminder A document for everyone makes it easier to keep an overview and everyone is on the same level Russia Phone Number Data of information. What needs to be included in the editorial plan? It is used for time planning. Regardless of whether this is annual planning, three-monthly or monthly planning, and helps to maintain an overview as the order situation becomes more complex. Therefore. In my opinion, the following things should be included in a proper editorial plan: 1. Deadlines They serve for temporal orientation. It is not uncommon for other departments to depend on meeting deadlines.
Therefore they are an absolute must
Release date When your content is published is crucial for the start of your success monitoring and the actual completion of the content process.Responsible Who is responsible for creating it. With the entry Philippine Phone Number List of a responsible person. Everyone knows who they can contact if something changes, questions arise or the deadline is not met. 4. Topic Use a column for the exact topic or the preliminary heading of the content, so everyone knows what it is about. 5. Format Video, text, infographic, white paper or something else? The format should be noted in a column. If necessary, this can also be integrated into the topic column. 6. Type of content What type of content do you want to create on the topic mentioned? Should it be news, evergreen content or snackable content.