What Is the Engagement Rate of the Email Campaign for Subscribers

What Is the Engagement Rate of the Email Campaign for Subscribers

Email marketing is one of the most effective ways to connect with your audience, but not all email campaigns are created equal. One factor that can significantly impact the success of your email campaign is the day of the week on which you send it. In this article, we’ll take a closer look at the engagement rate of email campaigns for subscribers who received them on different days of the week. First, let’s define what we mean by engagement rate. Engagement rate is the percentage of recipients who open your email, click on a link, or take some other desired action. The higher the engagement rate, the more successful your email campaign is likely to be. Now, let’s look at the engagement rates for email campaigns sent on different days of the week.

While There Is No One-Size-Fits-All Answer

To the best day to send an email, studies have shown that there are some trends in engagement rates based on the day of the week. Monday: Engagement rates on Mondays tend to be lower than other days of the week. This is likely due to the fact that Singapore WhatsApp Number List people are just getting back into the swing of things after the weekend and may have a lot of emails to catch up on. Tuesday: Tuesday is generally considered one of the best days to send an email, with engagement rates typically above average. This is likely because people have settled back into their work routine and are more likely to check their email. Wednesday: Engagement rates on Wednesday tend to be similar to those on Tuesday, making it another good day to send an email.

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Thursday Engagement Rates on Thursday Tend to Be Slightly

Lower than those on Tuesday and Wednesday but are still above average. This may be because people are starting to wind down for the week and are less likely to take action on an email. Friday: Engagement rates on Fridays tend to be lower than other days of the week, likely because people are getting ready for the weekend and may not be as focused on ATB Directory their work email. Saturday and Sunday: Engagement rates on the weekend tend to be lower than weekdays, likely because people are busy with personal activities and may not be checking their work email as frequently. Of course, there are always exceptions to these trends, and the best day to send an email may vary based on your specific audience and the content of your email.


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