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Marketing certification to marketers. Employers. And ucators – we survey universities and colleges as well as employers to ask how they see the value of a digital marketing certification. It was gratifying to discover that 91% of employers value professional certification when In a separate report – the benefits of a digital hiring or promoting: this falls nicely in line with our finding. In the same survey. That 62% of our dmi graduates who got a salary increase said that the certification help them achieve that (with an average salary increase of 27%!) and.
Of course. Our members. To ask what you see as the current challenges and most important skills in your industry. I’ll share some highlights Qatar Telemarketing Data here. 33% of marketers survey felt their biggest challenge is time and workload pressures. Follow by lack of training (12%). Ai is recognis as a top skill to learn in 2024 (at 10%) but it’s closely follow by strategy. Data analytics. And seo. As many of you are already using ai in your roles. We were interest to hear most of those survey were finding it’s making them more productive.
Results of our 2023 member survey here. Your membership and content team here at the dmi take on board all of these insights – along Qatar Phone Number List with all the feback we get from our webinar surveys and other avenues – and will use them to help plan our areas of focus in 2024. Newsflash: the first thing we at the dmi can do to help is create a course to get you start with ai in your marketing efforts – and that’s just what we’ve done. It will be available in january.
