Contrary to the belief of many foreign SEO people, it is not just building backlinks , but it is a big part of it!
If you want to know exactly what SEO is, you will surely be familiar with a concept call external SEO, which is a part of site optimization that usually involve risks. We will discuss it further.
The optimization is divide into three parts, i.e. technical, internal and external SEO, each of which has its own characteristics.
What is external SEO?
Any activity to optimize the site that is done outside the site is doing external SEO or Off-page SEO like branding with social networks.
Many people think that doing off-site optimization is just building backlinks for the site, but this is not true at all
With the increase in the level of competition on the Internet and Google, it becomes more important to do the correct optimization outside the site, but most people see external optimization in backlinks.
Why is external optimization important?
Ever since most of the sites became database shop familiar with SEO and website development became an important element for every site, the internal optimization of the site, especially for hard keywords , was no longer enough. Therefore, it is necessary to increase the ranking of external factors in order to get a better ranking Use site rank.
This is the reason for the strong role of foreign SEO!
One of the most important external site optimization factors is building high-quality and strong backlinks, which is essential for ranking in hard keywords, and without it, we cannot reach top rankings, even with full compliance with technical SEO and internal SEO.
5 key off-page SEO techniques
Now that you are aware of the importance of this part of site optimization, we would like to introduce 5 main and key techniques here so that you can increase the ranking of your site in Google results. These 5 techniques are one of the main factors of Google ranking.
1- Making a backlink
External link building is certainly one of the most important external links that we always need, especially for ranking in difficult words that cannot be achieve only by creating content and doing technical SEO.
But external linking also brings problems that we have to go through in order to optimize our site safely and because Google is always watching us, it will be difficult for us to escape Google’s fine.
It is better to be very careful in building backlinks and avoid buying mass backlinks, which usually has a negative impact on the site instead of a positive one.
External link building
Is usually different methods and techniques, but one of the best and most powerful methods is to buy a high-quality and strong advertisement report that overcomes many obstacles, but you have to pay a fee for this.
Another method recommend by Google itself is to produce quality content for users who them link to your content and you automatically receive backlinks, which are not penalize by Google and also carry a risk are not looking for.
Day by day, with the progress of Google, the black hat methods for building backlinks have become very dangerous.
Therefore, it is better to avoid violating Google’s rules (black hat SEO) and use it only if you have complete expertise in this field, otherwise you will suffer irreparable damage.
2- Content marketing
You may be surprised, but it is a fact how do you use social media growth email list that quality and attractive content continues to improve the site’s SEO, which has been proven time and time again, which is also called content marketing.
With the advanced trend of the content factor in Google for ranking sites, the relationship between the two has become stronger, and now content marketing has become one of the foreign SEO departments.
Without user-friendly content
This is enough to get a high rank in hard keywords without even having a single backlink in some cases, which is the power of content marketing, which again comes from quality and attractive content.
3- Influencer Marketing
Marketing with famous people uab directory or which is originally known as influencer marketing, has been able to find a very good place among the methods of attracting people to the site, but this method has also found a strong connection with SEO, which is use in the external SEO sector.
You can pay famous people who are famous in social networks to receive advertisements from them, who will post your advertisements on their own pages, either in video or text form.
The key technique of influencer marketing is more useful for large sites!
The effect of this method on site optimization is not very high, but anyway, it is one of the methods that is use when you are advertise by another person and you put your site link in it, users who are directly direct to your site. They affect the improvement of SEO of the site
In addition, every time a brand or a site is discuss, the credibility of that brand or site increase with Google, which leads to an increas in the site’s rank.