The difference between these two protocols is that

HTTPS transfers the data encrypted using SSL. Now what is SSL again? Well, this is an encryption protocol. You don’t have to understand what exactly is behind it. It is important to know for your WordPress SEO that Google already communicated in 2014 that the use of HTTPS is a ranking factor. So you should use HTTPS on your website. Install WordPress plugins After installing WordPress, it’s best to proceed with installing some important free plugins. These make your life much easier when it comes to search engine optimization. Installing plugins in WordPress is very easy. Use the menu to go to Plugins > Install and then enter the name of the plugin you want in the search field. Now all you have to do is click Install Now . Complete. Search and install WordPress plugins The search and installation for plugins takes place directly in WordPress I recommend you use: Yoast SEO.

A plugin that gives you a variety of setting options

To bring your website to the top of the search engines. Our detailed video explains which settings you can make in the plugin: Imagify : This plugin compresses your images so that your site loads quickly W3 Total Cache : With W3 Total Cache you noticeably Mexico WhatsApp Number Data increase the performance of your site Set the preferred domain (www vs. non-www) Whether the pages of your WordPress presence are accessible with www or without www may not make a big difference to you. For your Google ranking, it doesn’t matter whether your site uses www or not. The only important thing is that you have to choose a variant . If your URLs are “both and reachable”, these are different URLs for Google. This is unpleasant from an SEO perspective because it can lead to potential problems with duplicate content. So decide on a variant. The corresponding setting is made under Settings > General . Once you have done this, WordPress will always redirect to the correct variant from now on.

Preferred domain WordPress Selection of preferred

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domain Check the visibility settings In order for your WordPress website to be found on the Internet, it must be crawlable and indexable for Google and other search engines. After installation, you should first check the visibility setting for search France Telegram Number engines. You can find this under Settings > Reading . If this box is checked, your site will not be indexed by search engines. In this case, it’s high time to uncheck the box and save your changes. WordPress settings menu visibility search engines Setting visibility for search engines in WordPress Enable SEO-friendly permalinks Your URLs should always be descriptive. Cryptic numbers, characters or IDs in the URL are a no-go. Ideally, the URL always contains a keyword that is important to you. Incidentally, speaking URLs are not only relevant from an SEO perspective, but also from a user perspective. Based on the descriptive URLs, the user can easily see what the page is about – even in the Google results list. You can select your desired URL structure under Settings > Permalinks . I recommend selecting the permalink by post name.

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