Because: If a user has already interacted with your site, the probability that they will buy a product from you is often higher than with a new site visitor. Example of increasing bids by 20% for returning visitors Example of increasing bids by 20% for returning visitors. Create remarketing lists correctly The user uses A remarketing list registers cookies from website visitors who have interacted with any or a selected part of your website. Users of your apps or people who have watched your YouTube videos can also be added to remarketing lists. The prerequisite for this is that the Google Ads tag or the Google Analytics tag is installed on your website. If you don’t use conversion tracking or remarketing yet, you need to add a code snippet to your website’s code. To do this, you can either generate the code snippet directly via your.
Google Ads account and insert it using the
Google Tag Manager, or you can use an existing Google Analytics account. You can find detailed instructions on how to do this on Google . You can then set up your remarketing lists directly via. Google Ads or import Hong Kong WhatsApp Number Data existing target group lists from your. Google Analytics account (if the two accounts are linked). To do this, go to Tools and (1) Settings -> (2) Shared Library -> (3) Audience Management in your Google Ads account . ) Overview of tools and settings in Google Ads Overview of tools and settings in Google Ads Tip: If, for example, you start with a completely new Google Ads advertising account, it is worth creating suitable target group lists early on and storing them in “monitoring” settings in your campaigns right from the start.
This makes it easy for you to further
Optimize the performance of your campaigns by making bid adjustments to the stored RLSAs. Once you have reached the target group management, you can click on the blue plus symbol to get to a new view. Here you have to choose what type of audience lists you want to create. Audience Switzerland WhatsApp Number List management in Google Ads Audience management in Google Ads The prerequisite for using a remarketing list is that it contains at least 1,000 cookies from users. Once you have selected the type of target group list. You need to define which requirements, for example. Your website visitors must meet in order. To be included in your target group list. You can create audience lists for YouTube video viewers, app users, or website visitors.