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Settings-target group-website visitors Audience creation in Google Ads Under this section you give a unique name for your target group list. This will later be displayed in the target. Group overview of your campaign. Here you define a specific requirement that. Your website visitor must meet in order to. Included in your remarketing list. For example, you can decide to only record website visitors who viewed two specific pages during their visit. As soon as you you may be have selected a rule in (2), you can enter the pages here that your website visitor must have been to in order to fulfill the requirement. You can choose whether you want to start with a completely empty list or fill your list with cookies from the last 30 days.
Code snippet of your Google Ads (Remarketing) tag has also been active on your website for at least 30 days. Here you can set the validity period of your remarketing list. This gives you the opportunity to create India WhatsApp Number Data separate remarketing lists, for example a list for 30 days and a list for 90 days. The shorter it has been since you visited your website, the “fresher” your website is and the better your visitor can remember you. You can also add a description for your audience to differentiate it from other potentially similar audience lists. 4 strategies on how to use RLSAs correctly: Below I will show you four strategies that you can immediately apply to your existing campaigns.
The search term “buy shoes” 1. Add RLSAs to existing search campaigns The easiest and quickest way to test whether you can benefit from RLSAs is to set all existing remarketing lists to “monitoring” in Taiwan WhatsApp Number List all of your ongoing search campaigns. In the first step, you can simply observe on a weekly basis whether the KPIs of the remarketing target groups stand out from the campaigns. In the next step. You can adjust your bids accordingly. So that your. Ads are seen. More often by people in this target group.
