Your goal here should always be to improve the

Your goal here should always be to improve the

Rankings and the click rate for a keyword. Increase the number of newsletter subscribers A purchase does not always have to or can be the conversion goal. In order to bind users who are still at the beginning of the customer journey to the company and build a relationship, the all-purpose newsletter is ideal. To do this, you have to encourage the user to leave you their email address. Newsletter registration on home page The Rosy & Gray website draws the user’s attention to the newsletter directly on the homepage. The registration form is therefore difficult for visitors to miss. In addition to pop-ups on the homepage or categories of the shop or magazine, you can also place CTAs within or at the end of magazine articles.

With our newsletter you will automatically

And then of course measure what percentage, for example of those who subscribe to the magazine, sign up for the newsletter. This gives you another metric that you can use to assess whether your content is achieving its goals. Do you want to get fit in Italy Email List online marketing. Receive the latest Seocracy articles directly in your inbox! Click here for the registration form. goals newsletter subscriptions If you are already doing newsletter marketing, I recommend that you set up the corresponding newsletter subscriber target and establish the status quo. Now you can evaluate in the future how many subscribers you gain through your content. Also read Anastasia’s article on gaining newsletter subscribers . Requirements: Set up a corresponding goal in Google Analytics Pop-ups / CTA button for newsletter registration.

How often are they clicked So that this knowledge

Regular newsletter dispatch 6. Click, click, luck? Downloads and click-on links You often like to create Excel templates, PDFs with checklists or other nice freebies for your users, which they ideally download immediately. But do you also know how France WhatsApp Number List often your content has already been downloaded. This also applies to links that you include in your content. No longer slips through your fingers. Add this key figure to your current monitoring. goals downloads link clicks The same applies here as for the previous KPIs: first collect data on how often certain links are clicked or downloads are completed. The next step is to derive measures that will improve this number. Requirements: In Google Tag Manager, define link clicks on URLs with .pdf or .xls as a Google Analytics event Set up a corresponding goal in Google Analytics Include PDFs and other downloads as well as links in articles 7. Links we like: Generate backlinks Backlinks are also a KPI that can be relevant. Of course, only high-quality and natural backlinks created through high-quality content.