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Surprise that Instagram is pivoting to go head to head with TikTok as one of the biggest short video platforms : They capture the audience’s attention; They inject messages in a highly effective way; And they convert followers into fans overnight! Short videos continue to be a great investment and this trend is showing no signs of slowing down for years to come! Tip: 10 Digital Marketing tips to increase online sales Influencer Marketing remains strong.
Then you must ask yourself: with tools (such as Artificial Intelligence and chatbots) so accessible to all sizes of Digital Marketing strategies for companies, how is it that the market is not saturated? Good question and easy answer: he is! That’s why one of the ways to stand out in it (without needing to change your products or services) is by being authentic in how you present what you do best.
This even happens through Influencer Marketing ! Because we are creatures that are extremely susceptible to the opinions of others, this type of Marketing uses the influence of some people in specific niches to convert part of the public into buyers. Example of Live Commerce on Instagram It’s clear that the more common ATB Directory access to sales technologies becomes , the more necessary it will be to prioritize creativity to generate original content.