Google Core Updates correspond to updates, significant and made on a global scale, to the search engine algorithm, with a view to improving its performance. Two such updates are for summer 2021: the June 2021 Core Update and the July 2021 Core Update . These updates are a few times […]
Daily Archives: April 3, 2023
108 posts
Leveraging your LinkedIn to generate more business opportunities is part of a good Social Selling strategy . Want to know how to monetize your presence on the most important professional social network, LinkedIn? Then this article is for you! We’ve put together some advice for you to take your first […]
Any sales strategy must take into account the unpredictability of human behavior, which makes it impossible to guarantee a 100% sale. However, it is possible to be closer to success by resorting to 10 Personal Selling strategies. 10 Personal Selling Strategies 1. Be natural, authentic and kindsocial-selling-guide-5-how-to-apply-social-selling-in-your-sales-strategy-transfer-connections-to-the-real-world-1 First and foremost, […]
Email marketing is still alive in digital marketing and sales strategies, being considered one of the actions with the best ROI. Among the many factors that contribute to a successful email marketing campaign , email copywriting deserves special attention. In short, the purpose of copywriting in an email marketing campaign […]
Video is a communication tool increasingly used by companies, with applications in areas as diverse as Marketing, Sales, Customer Support and even training and internal and external communication of organizations. Consumer preference for video has steadily increased over the last few years. In 2020 people watched 16 hours of video […]
How to boost sales in a way that positively impacts your business? This is where personal selling makes the difference. Focusing your business on personalized selling is the key to generating more leads and increasing your business sales . In this article we will explain how it is possible, by […]
The success of video as a communication tool is easy to explain. This format appears as a pleasant alternative to the written content that abounds in digital media, being easier to assimilate. Video makes it possible to transmit complex information in a simple way and in a short time. In […]
The increasingly ‘digital’ behavior of the consumer, whether business or individual, has forced companies to adopt new models and sales methodologies. The way traditional sales forces work in B2B businesses is inadequate and needs to be transformed in their approach to the market. To face this challenge, it is necessary […]
Leave a comment, mention or share an article, subscribe to the newsletter and return to the blog to read other articles. These are some of the ways to engage with your blog, an important element of the Content Marketing strategy . An audience that interacts with your blog is […]
After the year 2020, most of us are familiar with the internet shopping process. There is a well-defined pattern: An account is created, the product or service is chosen, shipping costs are accepted, payment is made and the order is received. This logic is characteristic of a B2C (Business to […]
