What Is ROI in Digital Marketing and How Should It Be Measured
ROI , Return On Investment , is a metric that allows you to assess the degree of success of Digital […]
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April 2023
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The World Changed Who Just Joined Google
With the state of emergency in the national territory, many companies have changed or are changing their daily practice to
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What Is the Impact of the Coronavirus and Covid-19 on Sales and Digital
A new type of coronavirus was first identified in humans in late 2019 in China. COVID-19 (the disease it caused)
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How to Generate Leads and Acquire Customers with Digital Marketing
We could start this article as so many others have started: “The recipe for more leads and customers is a
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Why Work on Seo During the Covid-19 Pandemic
Working with SEO ( Search Engine Optimization) can be a real lifeline for companies in times of crisis and instability,
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5 Advantages of hiring an External Digital Marketing Department
In global terms, companies have increasingly sought Digital Marketing strategies that boost their business locally and/or across borders, with a
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Paid Social Media Guide Should I invest in Paid Campaigns
Investing in Paid Campaigns on Social Media allows, in general, to increase the brand awareness of your brand by reaching
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Content Marketing Guide What is Content Marketing
Content Marketing or Content Marketing is the production of content in an orchestrated way that allows you to reach your
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Social Media Guide Why Should I Work on My Company’s Social Media
Currently, the vast majority of companies already understand the power and benefits of working with Social Networks in a dynamic
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Google Shopping News You Can Sell for Free on Google
Until now, all the results presented in the Shopping tab came from paid campaigns – Google Ads shopping. According to
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New Digital Ideas for Health and Wellness Businesses
At first glance, it may be difficult to contemplate the opportunities. That the covid-19 pandemic crisis brings to most companies,
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Inbound Marketing Guide How to Create a Strategy
As we saw earlier, an Inbound Marketing strategy allows you to convert prospects into qualified leads and finally into customers,
